On one side were the badass brands. Bold, aggressive, exciting, but full of trash formulas and shortcuts disguised as supplements.
Warm-up
Real ingredients. Unreal flavor.
Fully soluble creatine monohydrate that tastes like a treat.
- Over 1 million units sold
- Every formula third-party tested for purity
Working set
Setting the bar
We fuel relentless progress with clean, science-backed tools that work with your body, never against it. Every formula is third-party tested for purity and proven performance.
- Vegan
- GMO Free
- Soy Free
- Gluten Free
- No Artificial Colors
- Sucralose Free
Shop by goal
See all1-Minute Quiz
Get your personalized stack.
Finish the quiz and unlock the products personalized for your goal, plus 10% off your first order.
Top set
Trending supplements
The world's first 100% soluble creatine monohydrate, Instantized Creatine, gives you all the benefits of creatine... without the bloating, water retention, or gritty taste. Completely dissolves in liquid for rapid absorption. Free of any additives and third-party tested for safety and quality.
Drop set
+50,000 reviews
Built for doers. Proven by doers.
Working set
Gains isn't just a word. It's a way of life.
Progress. In every rep. Every day. Every aspect of who you are.
This is the story of why we exist - and why you're here.
We started like most people in this industry. As lifters. Not casual gym-goers. Lifters who tracked every set, chased every PR, and lived for the next level of strength.
We went to the big expos like the Arnold Classic and Mr. Olympia, expecting to find the best of the best. Athletes we respected. Products that matched their performance.
Instead, we found something that made us sick.
These champions, the ones we looked up to, were standing behind booths pushing garbage.
Synthetic powders. Artificial sweeteners. Cheap fillers. All hype, zero integrity.
Superset
The industry had split into two extremes.
On the other side were the wellness brands. Clean ingredients, real nutrition, but soft and silent when they should have been loud.
So we built something different.
Rest between sets
What if we could fuse these two worlds?
GAINS wasn’t born in a boardroom. It came from frustration and a belief that you shouldn’t have to choose between performance and health.
We come from a background rooted in holistic wellness, natural health, and whole-food nutrition. A foundation that respects the body as a system, not a machine to be hacked.
But we’re also from the hardcore performance world. We know what it takes to build strength, chase PRs, and push past limits. We’ve lived it.
What if you could get the power and results of top performance brands without sacrificing long-term health?
What if supplements could be clean, effective, and still taste incredible, created for people who refuse to settle for less?
What if a brand could be bold, unapologetic, and motivating while staying transparent and true?
That’s what we built. We call it Badass Wellness. Not soft. Not synthetic. Just real, powerful, uncompromising performance built on clean, natural integrity.
Working set
In pursuit of progress.
At GAINS, we believe progress is the foundation of a fulfilling life. It's the discipline of moving forward every day.
Not just in the gym. Not just in wellness. In everything. In your work. Your relationships. Your mindset. Your character.
Because here's the truth: progress is happiness. To stop progressing is to stop living.
That's why "GAINS" means so much more than muscle. It's about relentless improvement in all facets of life. Every win starts with a single choice - a single rep, a single habit, a single step toward unlocking your fullest potential.
When you master your fitness, you master your life. We exist to fuel that pursuit. To provide the tools, the philosophy, and the fire that keeps you moving forward.
Top set
What we live by.
Power without the poison
We bridge the gap between hardcore performance and holistic health. You get the power without the poison.
Clean, not bland
100% natural. Third-party tested. Zero artificial sweeteners, flavors, or fillers. Every ingredient is chosen for effectiveness and safety. Clean doesn't mean bland. We go maximalist on flavor, minimalist on ingredients. Our products taste incredible because we refuse to settle.
Pushing the boundaries
From our proprietary Instantized™ Creatine technology to cutting-edge formulations, we push the boundaries of what natural supplements can do.
Drop set
Making gains together
We’re more than a brand. We’re part of the community. Founded by Braven, Marley, and Douglas Grant with over 55 years of combined experience in bodybuilding and sports.
Our formulator has worked with NBA teams, Olympians, and elite athletes. Gains was built to create the game-changing products we couldn’t find, made for those committed to winning.
GAINS is built by a team that lives what we preach. These aren't values we put on a wall and forget - they're the standards we filter every decision through, every single day.
- Truth. We're committed to unfiltered honesty, grounded in verifiable reality, no matter the stakes. No roundabout language. No loopholes. We call it like we see it.
- Vision. We fearlessly chase audacious visions that defy convention, fueled by unwavering belief in the impossible.
- Results. Ruthless and savage focus on delivering results with speed, precision, and no excuses. Talk means nothing without execution.
- Ownership. Every team member owns their role, drives impact, and inspires others through action.
- Never stop progressing = purpose. Relentless pursuit of growth, truth, and excellence in all facets of life. This is what we stand for. This is what we demand from ourselves.
Cool-down
Let's be straight about this.
GAINS is for The Driven Doers. The people who define themselves by progress, not perfection.
You might be a strength seeker, a longevity enthusiast, a muscle mom, a high-performance executive, or someone who just refuses to let mediocrity win. You don't all look the same, train the same, or chase the same goals.
But you share one relentless mindset: keep moving forward.
You believe effort > excuses. You work for results. You're tired of shortcuts and sick of industry BS.
You see your routine as part of who you are. Supplements aren't just tools - they're part of the lifestyle identity you take pride in.
You're skeptical. You question. You demand better. And that's exactly who we built this for.
We're not for everyone - and we don't want to be. We're not for people looking for quick fixes or magic pills. We're not for those who want to skip the work.
But if you're someone who shows up, puts in the work, and demands products that match your commitment?
Here's what makes GAINS different from every other brand in this industry: we don't promise to do the work for you. We provide the pure, high-performance fuel. The tools that actually work. The community that pushes you forward. But the journey? That's built by you.
This isn't just another supplement brand. This is a movement. And you're not just buying products - you're joining something bigger.
Top set
Ensuring quality and transparency
It's the world's first 100% soluble creatine monohydrate. You can experience all the benefits of creatine without the drawbacks of bloating, water retention, or a grainy taste.
We ensure all Gains in Bulk products undergo third-party testing to guarantee purity. Our commitment to an exceptional level of purity includes:
- No preservatives or fillers
- Providing Certificates of Analysis with every Instantized Creatine purchase
- Transparent disclosure of the precise quantities of each ingredient
It's chosen by champions with a 100% pure ingredient profile and has no chalkiness or grittiness.
The creatine world is full. Other big brands offer chalky and gritty-tasting micronized creatine that causes bloating, water retention, and other undesirable side effects.
While the human body naturally produces creatine, and it is found in certain foods, the amounts obtained through regular dietary intake tend to fall short when you're striving to set new performance milestones.
Working set
One scoop every day, no matter what.
Adding our Instantized Creatine to your fitness regime is a breeze. Mix one scoop (7 grams) with water or a carbohydrate drink, and drink before and after your workout.
Let's break a myth: Instantized Creatine isn't just for your training days; it's your ride-or-die every single day.
Pro Tip: It doesn't matter when you take it; JUST TAKE IT. First thing in the morning, add that scoop of Instantized Creatine to your water bottle. It's tasteless, so your taste buds won't notice, but oh boy, your muscles certainly will.
Extra scoop, extra success. Are you facing the mother of all workouts? Is today the day you aim to shatter your own records? Feel free to be a bit extra and take an additional scoop. Make good use of that extra 10%. It's not there to be wasted.
You're here because you're committed, you're ambitious, and you have a resolute desire to shatter the very goals that once seemed insurmountable. Why settle for mediocrity? Your future self is begging you to make the right moves today, not tomorrow.
Are your workout schedules a bit all over the place? That's where creatine steps in as your dependable accomplice. It replenishes your muscle energy, ensuring your fitness momentum is unhindered. Even with an irregular workout routine, creatine serves as a consistent energy reservoir, ready to fuel your muscles whenever you're up for some action.
If the word 'Creatine' conjures images of muscle-bound bodybuilders in your mind, it's time for a much-needed paradigm shift. Ladies, this one is for you.
Are you ready to turn your unfulfilled potential into your daily reality? The power is in your hands.
Superset
How to maximize your pump in the gym
Getting an insane pump isn't just about looking good in the mirror. It's about feeling the surge of blood flow, nutrients, and energy driving your muscles to work harder and grow stronger.
Step 1: Take Creatine
This powerhouse boosts your muscle energy stores, allowing you to push through more reps and sets. Gains in Bulk's Instantized Creatine is 100% soluble and bloat-free, ensuring you get all the benefits without bloating, water retention, or other negative side effects.
Step 2: Prioritize Quality Sleep
Without good sleep, your muscles won't be ready to perform their best, and your pumps will suffer.
Step 3: Keep Muscles Under Constant Tension
Focus on exercises that keep your muscles under constant tension. This means using controlled movements, emphasizing the squeeze at the top, and lowering weights slowly. The goal is to increase time under tension, which forces more blood into your muscles and keeps them working harder. Try incorporating drop sets, supersets, or even isometric holds into your workouts to enhance this effect.
Step 4: Ensure Proper Carb Consumption
Carbs are your muscles' preferred energy source. They get broken down into glycogen, which not only fuels your workouts but also helps pull water into your muscle cells. The more glycogen and water in your muscles, the fuller and more pumped they'll appear. Aim to consume a balanced meal with complex carbohydrates a few hours before your workout. Think of foods like oatmeal, rice, or sweet potatoes.
Step 5: Use Argi-Pump from Gains in Bulk
Argi-Pump is designed to work within the urea pathway. It contains high doses of pure L-arginine, L-citrulline, and L-ornithine to ensure maximum blood flow and nutrient delivery to your muscles. How to use: take 2–4 capsules before your workout and experience a pump like never before.
Remember, achieving a skin-splitting pump isn’t just about short-term gains—it’s about maximizing your training results and giving your muscles what they need to grow and thrive.
Cool-down
Pros and cons of mixing creatine in your coffee
Mixing creatine into your coffee simplifies your daily supplementation. For many, coffee is already a morning ritual or pre-workout go-to, so adding creatine eliminates the need for a separate supplement session.
One of creatine’s most common complaints is its gritty texture and poor solubility in cold liquids. Hot coffee solves this problem. The heat improves the dissolution process, creating a smooth, residue-free drink. This is especially beneficial for those doing a creatine loading phase, where higher doses—20 grams or more per day—are typically required.
Caffeine increases alertness, delays fatigue, and improves endurance, while creatine boosts muscular power and energy output. Combining the two can help you push harder during workouts, extend your sessions, and recover more effectively afterward.
While creatine is naturally found in foods like red meat and fish, it’s nearly impossible to consume enough through diet alone to unlock its full potential. That’s why supplementation is key.
Research on their combined effects has produced mixed results. Some studies suggest that caffeine may blunt creatine’s muscle recovery benefits or reduce its overall effectiveness. However, other studies have shown no such interactions, with individual responses varying widely. The best approach is to experiment and track your results to determine how your body responds to the combination.
Try these tips
- Start small. Begin with a smaller dose of creatine in your coffee to gauge your body’s reaction. Gradually increase to the recommended maintenance dose (around 5 grams per day) as your body adapts.
- Consider decaf options. During the creatine loading phase, reduce your total caffeine intake by using decaf coffee for some doses.
- Experiment with timing. Drinking it before a workout can provide an energy boost, while consuming it after exercise may support recovery.
- Prioritize quality creatine. Use a high-quality creatine supplement like Gains in Bulk’s Instantized Creatine, designed for superior solubility.
Join the Gains Circle
The path to joy.
We're not just building a supplement company. We're building a movement.
But more than that, we'll have built a community. A tribe of driven individuals who understand that progress isn't about perfection - it's about showing up. Doing the work. Refusing to settle.
Because at the end of the day, progress is happiness. And we're here to help you chase it relentlessly.
In five years, GAINS will be a recognized leader in performance nutrition - setting a new standard for what supplements should be. Clean. Effective. Uncompromising.
We'll expand beyond supplements into a complete ecosystem of growth tools - because we know that true transformation happens when you fuel every aspect of your life with intention.
GAINS will become synonymous with ambition, trust, and personal betterment. A brand that empowers people to unlock their fullest potential and live with purpose.
Are you ready to make gains in every area of your life? Are you ready to join a community that challenges you, supports you, and refuses to let you settle?
The movement starts now.
† These statements have not been evaluated by the food and drug administration.